Middle East and Africa Digital Experience Monitoring Market Forecast to 2028

Middle East and Africa Digital Experience Monitoring Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Enterprise Size (Large Enterprises and SMEs), Deployment Type (On-Premises and Cloud), and End User (BFSI, IT and Telecommunications, Retail and Consumer Goods, Healthcare and Life Sciences, and Others)

Report Code : BMIRE00025769 | Region : LAMEA | Industry : Technology, Media and Telecommunications | Published Date : 07/Sep/2022

The MEA digital experience monitoring market is expected to grow from US$ 107.99 million in 2022 to US$ 220.55 million by 2028; it is estimated to grow at a CAGR of 12.6% from 2022 to 2028.

The customer feedback system critical to any functional and profitable industry has been enhanced thanks to technology improvements. For example, companies are implementing an online feedback system using a cutting-edge Customer Relationship Management CRM. As a result, client input directly aids in making real-time modifications and updating the company’s software to conduct a real-time assessment of the quality and adjust or change as needed. Any company experiencing a digital transition must implement experience monitoring systems. Streamlining the digital procedures involved in running a company lays a strong basis for future system changes or ongoing innovation. The rise in the adoption of technologies such as the Internet of things (IoT), artificial intelligence (AI), and big data across industries fuels market expansion, and it aids businesses in resolving issues and improving IT decisions concerning device and application performance. According to Statista, as of 2022, 35.82 billion IoT devices are installed worldwide, and by 2025, there will be 75.44 billion devices. From smartwatches to voice assistants, IoT gadgets are changing the way we work, communicate, and interact with one another. Consumer internet and media devices, such as smartphones, automobiles, IT infrastructure, and asset tracking and monitoring are the most important IoT devices in the consumer market. End-user adoption of smart devices is a major driver of end-user experience monitoring, which will boost the demand for digital experience monitoring solutions.

With new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the MEA digital experience monitoring market at a notable CAGR during the forecast period.

MEA Digital Experience Monitoring Market Revenue and Forecast to 2028 (US$ Million)

MEA Digital Experience Monitoring Market Segmentation

The MEA digital experience monitoring market is segmented into enterprise size, deployment type, end user, and country. Based on enterprise size, the MEA digital experience monitoring market is divided into large enterprises and SMEs. The large enterprises dominated the MEA market in 2022. Based on deployment type, the MEA digital experience monitoring market is bifurcated into on-premises and cloud. The cloud segment dominated the market in 2022. Based on end user, the MEA digital experience monitoring market is categorized into BFSI, IT and telecommunications, retail and consumer goods, healthcare and life sciences, and others. The BFSI segment dominated the market in 2022. Based on country, the MEA digital experience monitoring market is segmented into Saudi Arabia, the UAE, South Africa, and the Rest of MEA. The UAE segment dominated the market in 2022.

AppDynamics LLC; BMC Software, Inc.; Broadcom Inc.; Catchpoint Systems, Inc.; Dynatrace LLC; IBM Corporation; Micro Focus; Oracle Corporation; Riverbed Technology, Inc.; SAP SE; Lakeside Software, LLC; Aternity LLC.; and Nexthink SA by Altair are among the leading companies in the MEA digital experience monitoring market.

At 12.6% CAGR, the Middle East & Africa Digital Experience Monitoring Market is speculated to be worth US$ 220.55 million by 2028, says The Insight Partners

According to The Insight Partners’ research, the MEA digital experience monitoring market was valued at US$ 107.99 million in 2022 and is expected to reach US$ 220.55 million by 2028, registering an annual growth rate of 12.6% from 2022 to 2028. Surge for better end-user experience and support of cutting-edge technologies are the critical factors attributed to the market expansion.

Any business's primary driving factor is its end-users; understanding the audience's and end-users’ behavior and demands is critical. End-user experience monitoring tools assist developers in gaining new insight from the user’s perspective. One of the drivers for digital experience monitoring is developers' or SME manufacturers' reliance on digital experience monitoring solutions. According to the most recent industry figures by Statista, more than 90% of the world's active internet users access the internet via mobile or smartphone devices. One of the most important features of an end-to-end application performance management solution is end-user experience monitoring. IT professionals get end-to-end visibility into the performance of their web and mobile software/applications via digital experience monitoring. End-user experience monitoring (EUEM) allows IT workers to comprehend problems from end-users’ perspectives, provide a superior customer experience, and promptly resolve issues by automatically capturing errors, crashes, network requests, page load data, and other metrics. Monitoring gives IT teams additional power to enforce service-level agreements by making it easy to analyze how third-party APIs and content services affect the software performance. Companies are interested in measuring digital experience from the end-user perspective, due to which the IT model has shifted primarily from supporting call center operation to supporting a significantly larger virtual environment. The growing number of agents to provide better end-user experience, the increasing need to measure the business impact of EUEM and changing end-user expectations are major growth factors for the digital experience monitoring market. This is expected to drive the market during the forecast period.

On the contrary, improvement risk of monitoring systems hurdles the growth of MEA digital experience monitoring market.

Based on enterprise size, the MEA digital experience monitoring market is divided into large enterprises and SMEs. The large enterprises segment held 70.9% market share in 2022, amassing US$ 76.56 million. It is projected to garner US$ 150.77 million by 2028 to expand at 12.0% CAGR during 2022–2028.

Based on Deployment Type, the MEA digital experience monitoring market is categorized into on-premises and cloud. The cloud segment held 60.8% market share in 2022, amassing US$ 65.64 million. It is projected to garner US$ 139.00 million by 2028 to expand at 13.3% CAGR during 2022–2028.

Based on end user, the MEA digital experience monitoring market is categorized into BFSI, IT and telecommunications, retail and consumer goods, healthcare and life sciences, and others. The BFSI segment held 28.6% market share in 2022, amassing US$ 30.88 million. It is projected to garner US$ 67.81 million by 2028 to expand at 14.0% CAGR during 2022–2028

Based on country, the MEA digital experience monitoring market has been categorised into the Saudi Arabia, UAE, South Africa, and Rest of MEA. Our regional analysis states that UAE captured 36.0% market share in 2022. It was assessed at US$ 38.91 million in 2022 and is likely to hit US$ 75.21 million by 2028, exhibiting a CAGR of 11.6% during the forecast period.

Key players dominating the MEA digital experience monitoring market are AppDynamics LLC; BMC Software, Inc.; Broadcom Inc.; Catchpoint Systems, Inc.; Dynatrace LLC; IBM Corporation; Micro Focus; Oracle Corporation; Riverbed Technology, Inc.; SAP SE; Lakeside Software, LLC; Aternity LLC.; and Nexthink SA among others.

In Nov 2020, Dynatrace had announced expanded partnership with SAP SE. In April 2022, Lakeside’s New Digital Employee Experience (DEX) Library.

TABLE OF CONTENTS

1. Introduction

1.1 Scope of the Study

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 MEA Digital Experience Monitoring Market – By Enterprise Size

1.3.2 MEA Digital Experience Monitoring Market – By Deployment Type

1.3.3 MEA Digital Experience Monitoring Market – By End User

1.3.4 MEA Digital Experience Monitoring Market – By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. MEA Digital Experience Monitoring Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 MEA

4.3 Ecosystem Analysis

4.4 Expert Opinion

5. MEA Digital Experience Monitoring Market - Key Market Dynamics

5.1 Market Drivers

5.1.1 Surge for Better End-user Experience

5.1.2 Support of Cutting-edge Technologies

5.2 Market Restraints

5.2.1 Improvement Risk of Monitoring Systems

5.3 Market Opportunities

5.3.1 Approval of AI & IoT in Fintech business

5.4 Future Trends

5.4.1 EUEM overshadows APM

5.5 Impact Analysis of Drivers and Restraints

6. Digital Experience Monitoring Market – MEA Market Analysis

6.1 MEA Digital Experience Monitoring Market Overview

6.2 MEA Digital Experience Monitoring Market Forecast and Analysis

7. MEA Digital Experience Monitoring Market Analysis – By Enterprise Size

7.1 Overview

7.2 MEA Digital Experience Monitoring Market, By Enterprise Size (2021 and 2028)

7.3 Large Enterprises

7.3.1 Large Enterprises: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

7.4 SMEs

7.4.1 Overview

7.4.2 SMEs: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

8. MEA Digital Experience Monitoring Market – By Deployment Type

8.1 Overview

8.2 MEA Digital Experience Monitoring, by Deployment Type (2021 and 2028)

8.3 On-Premises

8.3.1 Overview

8.3.2 On-Premises: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Cloud

8.4.1 Overview

8.4.2 Cloud: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

9. MEA Digital Experience Monitoring Market Analysis – By End User

9.1 Overview

9.2 MEA Digital Experience Monitoring Market, By End User (2021 and 2028)

9.3 BFSI

9.3.1 Overview

9.3.2 BFSI: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

9.4 IT and Telecommunications

9.4.1 IT and Telecommunications: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

9.5 Retail and Consumer Goods

9.5.1 Retail and Consumer Goods: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

9.6 Healthcare and Life Sciences

9.6.1 Healthcare and Life Sciences: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

9.7 Others

9.7.1 Others: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

10. MEA Digital Experience Monitoring Market – By Country Analysis

10.1 MEA: Digital Experience Monitoring Market

10.1.1 Overview

10.1.2 MEA Digital Experience Monitoring Market Breakdown, By Country

10.1.2.1 Saudi Arabia Digital Experience Monitoring Market, Revenue and Forecast to 2028 (US$ million)

10.1.2.1.1 Saudi Arabia Digital Experience Monitoring Market Breakdown, By Enterprise Size

10.1.2.1.2 Saudi Arabia Digital Experience Monitoring Market Breakdown, By Deployment Type

10.1.2.1.3 Saudi Arabia Digital Experience Monitoring Market Breakdown, By End User

10.1.2.2 UAE Digital Experience Monitoring Market, Revenue and Forecast to 2028 (US$ million)

10.1.2.2.1 UAE Digital Experience Monitoring Market Breakdown, By Enterprise Size

10.1.2.2.2 UAE Digital Experience Monitoring Market Breakdown, By Deployment Type

10.1.2.2.3 UAE Digital Experience Monitoring Market Breakdown, By End User

10.1.2.3 South Africa Digital Experience Monitoring Market, Revenue and Forecast to 2028 (US$ million)

10.1.2.3.1 South Africa Digital Experience Monitoring Market Breakdown, By Enterprise Size

10.1.2.3.2 South Africa Digital Experience Monitoring Market Breakdown, By Deployment Type

10.1.2.3.3 South Africa Digital Experience Monitoring Market Breakdown, By End User

10.1.2.4 Rest of MEA Digital Experience Monitoring Market, Revenue and Forecast to 2028 (US$ million)

10.1.2.4.1 Rest of MEA Digital Experience Monitoring Market Breakdown, By Enterprise Size

10.1.2.4.2 Rest of MEA Digital Experience Monitoring Market Breakdown, By Deployment Type

10.1.2.4.3 Rest of MEA Digital Experience Monitoring Market Breakdown, By End User

11. Industry Landscape

11.1 Overview

11.2 Market Initiative

11.3 Merger and Acquisition

11.4 New Development

12. Company Profiles

12.1 AppDynamics LLC

12.1.1 Key Facts

12.1.2 Business Description

12.1.3 Products and Services

12.1.4 Financial Overview

12.1.5 SWOT Analysis

12.1.6 Key Developments

12.2 BMC Software, Inc.

12.2.1 Key Facts

12.2.2 Business Description

12.2.3 Products and Services

12.2.4 Financial Overview

12.2.5 SWOT Analysis

12.2.6 Key Developments

12.3 Broadcom Inc.

12.3.1 Key Facts

12.3.2 Business Description

12.3.3 Products and Services

12.3.4 Financial Overview

12.3.5 SWOT Analysis

12.3.6 Key Developments

12.4 Catchpoint Systems, inc.

12.4.1 Key Facts

12.4.2 Business Description

12.4.3 Products and Services

12.4.4 Financial Overview

12.4.5 SWOT Analysis

12.4.6 Key Developments

12.5 Dynatrace LLC

12.5.1 Key Facts

12.5.2 Business Description

12.5.3 Products and Services

12.5.4 Financial Overview

12.5.5 SWOT Analysis

12.5.6 Key Developments

12.6 IBM Corporation

12.6.1 Key Facts

12.6.2 Business Description

12.6.3 Products and Services

12.6.4 Financial Overview

12.6.5 SWOT Analysis

12.6.6 Key Developments

12.7 Micro Focus

12.7.1 Key Facts

12.7.2 Business Description

12.7.3 Products and Services

12.7.4 Financial Overview

12.7.5 SWOT Analysis

12.7.6 Key Developments

12.8 Oracle Corporation

12.8.1 Key Facts

12.8.2 Business Description

12.8.3 Products and Services

12.8.4 Financial Overview

12.8.5 SWOT Analysis

12.8.6 Key Developments

12.9 Riverbed Technology, Inc.

12.9.1 Key Facts

12.9.2 Business Description

12.9.3 Products and Services

12.9.4 Financial Overview

12.9.5 SWOT Analysis

12.9.6 Key Developments

12.10 SAP SE

12.10.1 Key Facts

12.10.2 Business Description

12.10.3 Products and Services

12.10.4 Financial Overview

12.10.5 SWOT Analysis

12.10.6 Key Developments

12.11 Lakeside Software, LLC

12.11.1 Key Facts

12.11.2 Business Description

12.11.3 Products and Services

12.11.4 Financial Overview

12.11.5 SWOT Analysis

12.11.6 Key Developments

12.12 Aternity LLC

12.12.1 Key Facts

12.12.2 Business Description

12.12.3 Products and Services

12.12.4 Financial Overview

12.12.5 SWOT Analysis

12.12.6 Key Developments

12.13 Nexthink SA

12.13.1 Key Facts

12.13.2 Business Description

12.13.3 Products and Services

12.13.4 Financial Overview

12.13.5 SWOT Analysis

12.13.6 Key Developments

13. Appendix

13.1 About The Insight Partners

13.2 Glossary

LIST OF TABLES.

Table 1. MEA Digital Experience Monitoring Market, Revenue and Forecast, 2019–2028 (US$ Mn)

Table 2. MEA Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Country (US$ million)

Table 3. Saudi Arabia Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)

Table 4. Saudi Arabia Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Deployment Type (US$ million)

Table 5. Saudi Arabia Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By End User (US$ million)

Table 6. UAE Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)

Table 7. UAE Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Deployment Type (US$ million)

Table 8. UAE Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By End User (US$ million)

Table 9. South Africa Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)

Table 10. South Africa Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Deployment Type (US$ million)

Table 11. South Africa Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By End User (US$ million)

Table 12. Rest of MEA Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Enterprise Size (US$ million)

Table 13. Rest of MEA Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By Deployment Type (US$ million)

Table 14. Rest of MEA Digital Experience Monitoring Market, Revenue and Forecast to 2028 – By End User (US$ million)

Table 15. Glossary of Terms, Digital Experience Monitoring Market

LIST OF FIGURES.

Figure 1. MEA Digital Experience Monitoring Market Segmentation

Figure 2. MEA Digital Experience Monitoring Market Segmentation – by Country

Figure 3. MEA Digital Experience Monitoring Market Overview

Figure 4. MEA Digital Experience Monitoring Market, By Enterprise Size

Figure 5. MEA Digital Experience Monitoring Market, By Deployment Type

Figure 6. MEA Digital Experience Monitoring Market, By End User

Figure 7. MEA Digital Experience Monitoring Market, By Country

Figure 8. MEA: PEST Analysis

Figure 9. MEA Digital Experience Monitoring Market – Ecosystem Analysis

Figure 10. MEA Expert Opinion

Figure 11. MEA Digital Experience Monitoring Market Impact Analysis of Drivers and Restraints

Figure 12. MEA Digital Experience Monitoring Market, Forecast and Analysis (US$ Mn)

Figure 13. MEA Digital Experience Monitoring Market Revenue Share, by Enterprise Size (2021 and 2028)

Figure 14. MEA Large Enterprises: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 15. MEA SMEs: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 16. MEA Digital Experience Monitoring Market Revenue Share, by Deployment Type (2021 and 2028)

Figure 17. MEA On-Premises: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 18. MEA Cloud: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 19. MEA Digital Experience Monitoring Market Revenue Share, by End User (2021 and 2028)

Figure 20. MEA BFSI: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 21. MEA IT and Telecommunications: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 22. MEA Retail and Consumer Goods: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 23. MEA Healthcare and Life Sciences: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 24. MEA Others: Digital Experience Monitoring Market – Revenue and Forecast to 2028 (US$ Million)

Figure 25. MEA Digital Experience Monitoring Market, By Country – Revenue (2021) (US$ Million)

Figure 26. MEA Digital Experience Monitoring Market Breakdown, By Country, 2021 & 2028 (%)

Figure 27. Saudi Arabia Digital Experience Monitoring Market, Revenue and Forecast To 2028 (US$ million)

Figure 28. UAE Digital Experience Monitoring Market, Revenue and Forecast To 2028 (US$ million)

Figure 29. South Africa Digital Experience Monitoring Market, Revenue and Forecast To 2028 (US$ million)

Figure 30. Rest of MEA Digital Experience Monitoring Market, Revenue and Forecast To 2028 (US$ million)

The List of Companies - Middle East and Africa Digital Experience Monitoring Market

● AppDynamics LLC

● BMC Software, Inc.

● Broadcom Inc

● Catchpoint Systems, Inc.

● Dynatrace LLC

● IBM Corporation

● Micro Focus

● Oracle Corporation

● Riverbed Technology, Inc.

● SAP SE

● Lakeside Software, LLC

● Aternity LLC.

● Nexthink SA

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the MEA digital experience monitoring market.

● Highlights key business priorities in order to assist companies to realign their business strategies

● The key findings and recommendations highlight crucial progressive industry trends in the MEA digital experience monitoring market, thereby allowing players across the value chain to develop effective long-term strategies

● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets

● Scrutinize in-depth MEA market trends and outlook coupled with the factors driving the MEA digital experience monitoring market, as well as those hindering it

● Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution

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