Europe Social Media Management Market Forecast to 2028

Report Code : BMIRE00026326 | Region : Europe | Industry : Technology, Media and Telecommunications | Published Date : 26/Sep/2022
Europe Social Media Management Market Forecast to 2028 – COVID-19 Impact and Regional Analysis- by Component (Solution and Service), Deployment (On-Premise and Cloud-based), Enterprise Size [Small and Medium Enterprises (SMEs) and Large Enterprises], Application (Sales and Marketing Management, Customer Experience Management, Competitive Intelligence, and Risk Management and Fraud Detection), and Vertical (IT and Telecom, BFSI, Healthcare, Media and Entertainment, Retail, and Others)

The Europe social media management market is expected to reach US$ 18168.01 million by 2028 from US$ 5181.8 million in 2022; it is estimated to grow at a CAGR of 23.3% from 2022 to 2028.

Social media are evolving from a way to communicate with friends to the ultimate channel for information, online shopping through social commerce, and business, news, and marketing. Also, due to the COVID-19 pandemic, consumer habits are changing, with people using social media to connect, be entertained, find information, and shop. In addition, some industry verticals are experienced massive increases in traffic. Social media is having an enormous impact on businesses. Platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube are currently being used to promote brands and advertise new products and are effective media that provide customer service and resolve disputes. While a small business owner does not always need to hire a separate social media team, some staff members should be adept at selecting and using one or more social media platforms.

Further, social media and business come together to provide unparalleled branding opportunities for many companies. New and old brands can establish or reinvent themselves online through social media profiles, content sharing, and platform-based advertising. Several businesses are building their consumer bases and generating revenues through social media posts and ads. Therefore, widespread social media penetration benefits firms in business expansion, greater reach, and resolving disputes, thus, acting as a driving factor for the Europe Social Media Management Market. The regional market is expected to grow at a promising CAGR during the forecast period.

Europe Social Media Management Market Revenue and Forecast to 2028 (US$ Million)

Europe Social Media Management Market Segmentation

The Europe social media management market is segmented by component, deployment, organization size, application, vertical, and country. Based on component, the market is bifurcated into solutions and services. The solution segment led the market with a higher market share in 2022.

Based on deployment, the market is bifurcated into cloud-based and on-premise. The cloud-based segment led the market with a higher market share in 2022.

Based on organization size, the market is bifurcated into SMEs and large enterprises. The large enterprises segment led the market with a higher market share in 2022.

Based on application, the market is segmented into sales and marketing management, customer experience management, competitive intelligence, and risk management and fraud detection. The sales and marketing management segment had the highest market share in 2022.

Based on vertical, the market is segmented into BFSI, retail, healthcare, IT and telecommunications, media and entertainment, and others. The BFSI segment led the market with the highest market share in 2022.

Based on Country, the market is segmented into Germany, the UK, France, Italy, Russia, and the Rest of Europe. The UK led the market with the highest market share in 2022.

The key companies operating in the Europe social media management market are Adobe; IBM Corporation; Google LLC; Oracle Corporation; Salesforce.com, Inc.; HubSpot, Inc.; Zoho Corporation Pvt. Ltd.; Meltwater; Brandwatch; and Sprout Social, Inc. These companies are functioning in the market and are contributing substantial revenues toward the growth of the Europe social media management market.

The List of Companies - Europe Social Media Management Market

● Adobe.

● IBM Corporation.

● Google LLC.

● Oracle Corporation.

● Salesforce.com,inc.

● HubSpot,Inc.

● Zoho Corporation Pvt.Ltd.

● Meltwater.

● Brandwatch.

● Sprout Social,Inc.

TABLE OF CONTENTS

1. Introduction

1.1 Scope of the Study

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 Europe Social Media Management Market – By Component

1.3.2 Europe Social Media Management Market – By Deployment

1.3.3 Europe Social Media Management Market – By Enterprise Size

1.3.4 Europe Social Media Management Market – By Application

1.3.5 Europe Social Media Management Market – By Vertical

1.3.6 Europe Social Media Management Market – By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. Europe Social Media Management Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 Europe

4.3 Ecosystem Analysis

4.4 Expert Opinion

5. Europe Social Media Management Market - Key Market Dynamics

5.1 Market Drivers

5.1.1 Rising Reach of Social Media

5.1.2 Increasing Focus on Competitive Intelligence

5.2 Market Restraints

5.2.1 Data Privacy Concerns with Social Media

5.3 Market Opportunities

5.3.1 Growing Demand for Social Media Management Among SMEs

5.4 Future Trends

5.4.1 Continuous Improvements in Internet Technology

5.5 Impact Analysis of Drivers and Restraints

6. Europe Social Media Management Market –Market Analysis

6.1 Europe Social Media Management Market Forecast and Analysis

7. Europe Social Media Management Market Analysis – By Component

7.1 Overview

7.2 Social Media Management Market, By Component (2021 and 2028)

7.3 Solution

7.3.1 Overview

7.3.2 Solution: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

7.4 Service

7.4.1 Service: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

8. Europe Social Media Management Market Analysis – By Deployment

8.1 Overview

8.2 Social Media Management Market, By Deployment (2021 and 2028)

8.3 Cloud-based

8.3.1 Overview

8.3.2 Cloud-based: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

8.4 On-premises

8.4.1 On-premises: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

9. Europe Social Media Management Market Analysis – By Enterprise Size

9.1 Overview

9.2 Social Media Management Market, By Enterprise Size (2021 and 2028)

9.3 SMEs

9.3.1 Overview

9.3.2 SMEs: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

9.4 Large Enterprises

9.4.1 Large Enterprises: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

10. Europe Social Media Management Market Analysis – By Application

10.1 Overview

10.2 Social Media Management, by Application (2021 and 2028)

10.3 Sales and Marketing Management

10.3.1 Overview

10.3.2 Sales and Marketing Management: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

10.4 Customer Experience Management

10.4.1 Overview

10.4.2 Customer Experience Management: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

10.5 Competitive Intelligence

10.5.1 Overview

10.5.2 Competitive Intelligence: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

10.6 Risk Management and Fraud Detection

10.6.1 Overview

10.6.2 Risk Management and Fraud Detection: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

11. Europe Social Media Management Market Analysis – By Vertical

11.1 Overview

11.2 Social Media Management Market, By Vertical (2021 and 2028)

11.3 BFSI

11.3.1 Overview

11.3.2 BFSI: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

11.4 Retail

11.4.1 Retail: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

11.5 Healthcare

11.5.1 Healthcare: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

11.6 IT and Telecommunications

11.6.1 IT and Telecommunications: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

11.7 Media and Entertainment

11.7.1 Media and Entertainment: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

11.8 Others

11.8.1 Others: Europe Social Media Management Market – Revenue and Forecast to 2028 (US$ Million)

12. Europe Social Media Management Market – Country Analysis

12.1 Europe: Social Media Management Market

12.1.1 Europe: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2 Europe: Social Media Management, by Key Country

12.1.2.1 France: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2.1.1 France: Social Media Management, By Component

12.1.2.1.2 France: Social Media Management Market, By Application

12.1.2.1.3 France: Social Media Management Market, By Vertical

12.1.2.1.4 France: Social Media Management Market, By Deployment

12.1.2.1.5 France: Social Media Management Market, By Enterprise Size

12.1.2.2 Germany: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2.2.1 Germany: Social Media Management, By Component

12.1.2.2.2 Germany: Social Media Management Market, By Application

12.1.2.2.3 Germany: Social Media Management Market, By Vertical

12.1.2.2.4 Germany: Social Media Management Market, By Deployment

12.1.2.2.5 Germany: Social Media Management Market, By Enterprise Size

12.1.2.3 UK: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2.3.1 UK: Social Media Management, By Component

12.1.2.3.2 UK: Social Media Management Market, By Application

12.1.2.3.3 UK: Social Media Management Market, By Vertical

12.1.2.3.4 UK: Social Media Management Market, By Deployment

12.1.2.3.5 UK: Social Media Management Market, By Enterprise Size

12.1.2.4 Italy: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2.4.1 Italy: Social Media Management, By Component

12.1.2.4.2 Italy: Social Media Management Market, By Application

12.1.2.4.3 Italy: Social Media Management Market, By Vertical

12.1.2.4.4 Italy: Social Media Management Market, By Deployment

12.1.2.4.5 Italy: Social Media Management Market, By Enterprise Size

12.1.2.5 Russia: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2.5.1 Russia: Social Media Management, By Component

12.1.2.5.2 Russia: Social Media Management Market, By Application

12.1.2.5.3 Russia: Social Media Management Market, By Vertical

12.1.2.5.4 Russia: Social Media Management Market, By Deployment

12.1.2.5.5 Russia: Social Media Management Market, By Enterprise Size

12.1.2.6 Rest of Europe: Social Media Management – Revenue, and Forecast to 2028 (US$ Million)

12.1.2.6.1 Rest of Europe: Social Media Management, By Component

12.1.2.6.2 Rest of Europe: Social Media Management Market, By Application

12.1.2.6.3 Rest of Europe: Social Media Management Market, By Vertical

12.1.2.6.4 Rest of Europe: Social Media Management Market, By Deployment

12.1.2.6.5 Rest of Europe: Social Media Management Market, By Enterprise Size

13. Industry Landscape

13.1 Market Initiative

13.2 Merger and Acquisition

13.3 New Development

14. Company Profiles

14.1 Adobe

14.1.1 Key Facts

14.1.2 Business Description

14.1.3 Products and Services

14.1.4 Financial Overview

14.1.5 SWOT Analysis

14.1.6 Key Developments

14.2 IBM Corporation

14.2.1 Key Facts

14.2.2 Business Description

14.2.3 Products and Services

14.2.4 Financial Overview

14.2.5 SWOT Analysis

14.2.6 Key Developments

14.3 Google LLC

14.3.1 Key Facts

14.3.2 Business Description

14.3.3 Products and Services

14.3.4 Financial Overview

14.3.5 SWOT Analysis

14.3.6 Key Developments

14.4 Oracle Corporation

14.4.1 Key Facts

14.4.2 Business Description

14.4.3 Products and Services

14.4.4 Financial Overview

14.4.5 SWOT Analysis

14.4.6 Key Developments

14.5 Salesforce.com, inc.

14.5.1 Key Facts

14.5.2 Business Description

14.5.3 Products and Services

14.5.4 Financial Overview

14.5.5 SWOT Analysis

14.5.6 Key Developments

14.6 HubSpot, Inc.

14.6.1 Key Facts

14.6.2 Business Description

14.6.3 Products and Services

14.6.4 Financial Overview

14.6.5 SWOT Analysis

14.6.6 Key Developments

14.7 Zoho Corporation Pvt. Ltd.

14.7.1 Key Facts

14.7.2 Business Description

14.7.3 Products and Services

14.7.4 Financial Overview

14.7.5 SWOT Analysis

14.7.6 Key Developments

14.8 Meltwater

14.8.1 Key Facts

14.8.2 Business Description

14.8.3 Products and Services

14.8.4 Financial Overview

14.8.5 SWOT Analysis

14.8.6 Key Developments

14.9 Brandwatch

14.9.1 Key Facts

14.9.2 Business Description

14.9.3 Products and Services

14.9.4 Financial Overview

14.9.5 SWOT Analysis

14.9.6 Key Developments

14.10 Sprout Social, Inc.

14.10.1 Key Facts

14.10.2 Business Description

14.10.3 Products and Services

14.10.4 Financial Overview

14.10.5 SWOT Analysis

14.10.6 Key Developments

15. Appendix

15.1 About The Insight Partners

15.2 Glossary

LIST OF TABLES.

Table 1.             Europe Social Media Management Market, Revenue and Forecast, 2019–2028 (US$ Mn)

Table 2.             France: Social Media Management, By Component –Revenue and Forecast to 2028 (US$ Million)

Table 3.             France: Social Media Management Market, By Application –Revenue and Forecast to 2028 (US$ Million)

Table 4.             France: Social Media Management Market, By Vertical–Revenue and Forecast to 2028 (US$ Million)

Table 5.             France: Social Media Management Market, By Deployment –Revenue and Forecast to 2028 (US$ Million)

Table 6.             France: Social Media Management Market, By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 7.             Germany: Social Media Management, By Component –Revenue and Forecast to 2028 (US$ Million)

Table 8.             Germany: Social Media Management Market, By Application –Revenue and Forecast to 2028 (US$ Million)

Table 9.             Germany: Social Media Management Market, By Vertical–Revenue and Forecast to 2028 (US$ Million)

Table 10.          Germany: Social Media Management Market, By Deployment –Revenue and Forecast to 2028 (US$ Million)

Table 11.          Germany: Social Media Management Market, By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 12.          UK: Social Media Management, By Component –Revenue and Forecast to 2028 (US$ Million)

Table 13.          UK: Social Media Management Market, By Application –Revenue and Forecast to 2028 (US$ Million)

Table 14.          UK: Social Media Management Market, By Vertical–Revenue and Forecast to 2028 (US$ Million)

Table 15.          UK: Social Media Management Market, By Deployment –Revenue and Forecast to 2028 (US$ Million)

Table 16.          UK: Social Media Management Market, By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 17.          Italy: Social Media Management, By Component –Revenue and Forecast to 2028 (US$ Million)

Table 18.          Italy: Social Media Management Market, By Application –Revenue and Forecast to 2028 (US$ Million)

Table 19.          Italy: Social Media Management Market, By Vertical–Revenue and Forecast to 2028 (US$ Million)

Table 20.          Italy: Social Media Management Market, By Deployment –Revenue and Forecast to 2028 (US$ Million)

Table 21.          Italy: Social Media Management Market, By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 22.          Russia: Social Media Management, By Component –Revenue and Forecast to 2028 (US$ Million)

Table 23.          Russia: Social Media Management Market, By Application –Revenue and Forecast to 2028 (US$ Million)

Table 24.          Russia: Social Media Management Market, By Vertical–Revenue and Forecast to 2028 (US$ Million)

Table 25.          Russia: Social Media Management Market, By Deployment –Revenue and Forecast to 2028 (US$ Million)

Table 26.          Russia: Social Media Management Market, By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 27.          Rest of Europe: Social Media Management, By Component –Revenue and Forecast to 2028 (US$ Million)

Table 28.          Rest of Europe: Social Media Management Market, By Application –Revenue and Forecast to 2028 (US$ Million)

Table 29.          Rest of Europe: Social Media Management Market, By Vertical–Revenue and Forecast to 2028 (US$ Million)

Table 30.          Rest of Europe: Social Media Management Market, By Deployment –Revenue and Forecast to 2028 (US$ Million)

Table 31.          Rest of Europe: Social Media Management Market, By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 32.          Glossary of Terms, Social Media Management Market

The List of Companies - Europe Social Media Management Market

● Adobe.

● IBM Corporation.

● Google LLC.

● Oracle Corporation.

● Salesforce.com,inc.

● HubSpot,Inc.

● Zoho Corporation Pvt.Ltd.

● Meltwater.

● Brandwatch.

● Sprout Social,Inc.

Reason To Buy

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe social media management market.

● Highlights key business priorities in order to assist companies to realign their business strategies

● The key findings and recommendations highlight crucial progressive industry trends in Europe social media management market, thereby allowing players across the value chain to develop effective long-term strategies

● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets

● Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the social media management market as well as those hindering it.

● Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution

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