Asia Pacific A2P SMS and CPaaS market Forecast to 2028

Report Code : BMIRE00027362 | Region : Asia Pacific | Industry : Technology, Media and Telecommunications | Published Date : 08/Nov/2022
Asia Pacific A2P SMS and CPaaS market Forecast to 2028 – COVID-19 Impact and Regional Analysis – By Component (Solution and Services), Channel [Message (Chat Apps and SMS), Voice, Email, Webpush, and Others], Enterprise Size (SMEs and Large Enterprises), and Industry (IT and Telecom, BFSI, Retail and Ecommerce, Healthcare, and Others)

The A2P SMS and CPaaS market in Asia Pacific is expected to grow from US$ 28,134.97 million in 2022 to US$ 42,753.55 million by 2028. It is estimated to grow at a CAGR of 7.0% from 2022 to 2028.

Cumulative Demand for Customer Engagement Usage to Encourage the use of CPaaS

Organizations are observing a rise in customer contacts due to greater investments in digital customer engagement. With the need for business units to integrate SMS, application-to-person, voice, and upcoming CPaaS such as advanced messaging, video, increased security, and digital payments into applications, software engineering executives are embracing CPaaS further enhancing digital customer service experience and operational efficiency. Most businesses either already use conversational consumer engagement or have plans to do so. Many such businesses are investigating using a communication platform as a service (CPaaS) to assist them in managing everything related to this strategy. The CPaaS market has experienced rapid expansion in recent years and will continue to do so to keep up with changing consumer expectations and engagement strategies in line with new trends in customer-facing communications. The demand for contextual communications that improve customer experience is one of the main development factors of the CPaaS industry. With the purchase of Inteliquent and Pathwire in 2021, Sinch, a CPaaS provider became the industry leader in mobile customer engagement. Sinch can now satisfy all communication requirements by offering consumers the broadest range of channels to interact with businesses. Increasing focus of major players in the market over customer engagement is helping to increase demand for CPaaS.

Market Overview

China, India, South Korea, Japan, and Australia are among the key economies in Asia Pacific region. Thus, these countries are growing economies like India and China are encouraging several major players to enter the market and expand their global footprints, boosting the A2P SMS and CPaaS market growth. Companies in this region primarily deploy CRM solutions in their facilities to boost their client reach and retention. These factors are expected to support the regional market expansion during the forecast period. In recent years, CPaaS have grown significantly as businesses in the Asia Pacific region as are adopting a complete portfolio to sustain value creation. AI-powered chatbots, A2P messaging, RCS Business Messaging, and WhatsApp business platforms are just a few examples of CPaaS systems that allow businesses to interact and engage with consumers across a wide range of digital touchpoints. SMEs are progressively investing in innovative technologies such as machine learning, artificial intelligence, and data analytics to stay competitive and benefit from new opportunities. Businesses widely use cloud computing in developing countries such as Japan and Singapore; because cloud technology is used as a data repository that can be further evaluated. Thus, the A2P SMS and CPaaS market is expected to rise rapidly in the Asia Pacific region.

Asia Pacific A2P SMS and CPaaS market Revenue and Forecast to 2028 (US$ Million)

Asia Pacific A2P SMS and CPaaS market Segmentation

The Asia Pacific A2P SMS and CPaaS market is segmented into component, channel, enterprise size, industry, and country. Based on component, the market is bifurcated into solution and services. The solution segment held a larger market share in 2022.

Based on channel, the market is segmented into message, voice, email, webpush, and others. The message segment held the largest market share in 2022. The message segment is further bifurcated into chat apps and SMS. Based on enterprise size, the market is divided into SMEs and large enterprises. The large enterprises segment held a larger market share in 2022. Based on industry, the market is segmented into IT and telecom, BFSI, retail and ecommerce, healthcare, and others. The retail and ecommerce segment held the largest market share in 2022. Based on country, the market is segmented into China, Japan, India, Australia, South Korea, Pakistan, and Rest of Asia Pacific. China dominated the market share in 2022. Vonage; 8X8, INC.; Avaya Inc.; IntelePeer Cloud Communications LLC.; MessageBird; Plivo Inc.; Cisco Systems, Inc.; TWILIO INC.; Voximplant; and Wazo Communication Inc. are the leading companies operating in the A2P SMS and CPaaS market in the region.

The List of Companies - Asia Pacific A2P SMS and CPaaS Market

● Vonage

● 8X8, INC.

● Avaya Inc.

● IntelePeer Cloud Communications LLC.

● MessageBird

● Plivo Inc.

● Cisco Systems, Inc.

● TWILIO INC.

● Voximplant

● Wazo Communication Inc.

TABLE OF CONTENTS

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 APAC A2P SMS and CPaaS Market – By Component

1.3.2 APAC A2P SMS and CPaaS Market – By Channel

1.3.3 APAC A2P SMS and CPaaS Market – By Enterprise Size

1.3.4 APAC A2P SMS and CPaaS Market – By Industry

1.3.5 APAC A2P SMS and CPaaS Market- By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. APAC A2P SMS and CPaaS Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 APAC

4.3 Ecosystem Analysis

4.4 Expert Opinions

5. APAC A2P SMS and CPaaS Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Cumulative Demand for Customer Engagement Usage to Encourage the use of CPaaS

5.1.2 Upward adoption of Rich Communication Services

5.2 Key Market Restraints

5.2.1 Expanding Security concerns for Cloud-Based CPaaS

5.3 Key Market Opportunities

5.3.1 Rising Trend of Mobile Marketing via Messaging

5.4 Future trends

5.4.1 Augmented Customer Engagement through a wide range of Digital Touchpoints

5.5 Impact Analysis of Drivers and Restraints

6. A2P SMS and CPaaS Market – APAC Analysis

6.1 A2P SMS and CPaaS Market – APAC Revenue and Forecast to 2028 (US$ Million)

7. APAC A2P SMS and CPaaS Market Analysis – By Component

7.1 Overview

7.2 APAC A2P SMS and CPaaS Market, By Component (2021 and 2028)

7.3 Solution

7.3.1 Overview

7.3.2 Solution: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

7.4 Services

7.4.1 Overview

7.4.2 Services: A2P SMS and CPaaS: A2P SMS and CPaaS Market– Revenue and Forecast to 2028 (US$ Million)

8. APAC A2P SMS and CPaaS Market – By Channel

8.1 Overview

8.2 APAC A2P SMS and CPaaS Market, by Channel (2021 and 2028)

8.3 Message

8.3.1 Overview

8.3.2 Message: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.3.3 Chat Apps

8.3.3.1 Overview

8.3.3.2 Chat Apps: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.3.4 SMS

8.3.4.1 Overview

8.3.4.2 SMS: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Voice

8.4.1 Overview

8.4.2 Voice: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.5 Email

8.5.1 Overview

8.5.2 Email: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.6 Webpush

8.6.1 Overview

8.6.2 Webpush: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.7 Other

8.7.1 Overview

8.7.2 Others Market – Revenue and Forecast to 2028 (US$ Million)

9. APAC A2P SMS and CPaaS Market – By Enterprise Size

9.1 Overview

9.2 APAC A2P SMS and CPaaS Market, by Enterprise Size (2021 and 2028)

9.3 Small and Medium Enterprises (SMEs)

9.3.1 Overview

9.3.2 Small and Medium Enterprises: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

9.4 Large Enterprises

9.4.1 Overview

9.4.2 Large Enterprises: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

10. APAC A2P SMS and CPaaS Market – By Industry

10.1 Overview

10.2 APAC A2P SMS and CPaaS Market, by Industry (2021 and 2028)

10.3 IT and Telecom

10.3.1 Overview

10.3.2 IT and Telecom: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.4 BFSI

10.4.1 Overview

10.4.2 BFSI: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.5 Retail and Ecommerce

10.5.1 Overview

10.5.2 Retail and Ecommerce: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.6 Healthcare

10.6.1 Overview

10.6.2 Healthcare: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.7 Others

10.7.1 Overview

10.7.2 Others: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

11. APAC A2P SMS and CPaaS Market – By Country Analysis

11.1 APAC: A2P SMS and CPaaS Market

11.1.1 APAC: A2P SMS and CPaaS Market- by Key Country

11.1.1.1 Australia: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.1.1 Australia: A2P SMS and CPaaS Market- by Component

11.1.1.1.2 Australia: A2P SMS and CPaaS Market- By Channel

11.1.1.1.3 Australia: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.1.4 Australia: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.1.5 Australia: A2P SMS and CPaaS Market- By Industry

11.1.1.2 China: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.2.1 China: A2P SMS and CPaaS Market- by Component

11.1.1.2.2 China: A2P SMS and CPaaS Market- By Channel

11.1.1.2.3 China: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.2.4 China: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.2.5 China: A2P SMS and CPaaS Market- By Industry

11.1.1.3 India: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.3.1 India: A2P SMS and CPaaS Market- by Component

11.1.1.3.2 India: A2P SMS and CPaaS Market- By Channel

11.1.1.3.3 India: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.3.4 India: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.3.5 India: A2P SMS and CPaaS Market- By Industry

11.1.1.4 Japan: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.4.1 Japan: A2P SMS and CPaaS Market- by Component

11.1.1.4.2 Japan: A2P SMS and CPaaS Market- By Channel

11.1.1.4.3 Japan: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.4.4 Japan: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.4.5 Japan: A2P SMS and CPaaS Market- By Industry

11.1.1.5 South Korea: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.5.1 South Korea: A2P SMS and CPaaS Market- by Component

11.1.1.5.2 South Korea: A2P SMS and CPaaS Market- By Channel

11.1.1.5.3 South Korea: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.5.4 South Korea: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.5.5 South Korea: A2P SMS and CPaaS Market- By Industry

11.1.1.6 Pakistan: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.6.1 Pakistan: A2P SMS and CPaaS Market- by Component

11.1.1.6.2 Pakistan: A2P SMS and CPaaS Market- By Channel

11.1.1.6.3 Pakistan: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.6.4 Pakistan: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.6.5 Pakistan: A2P SMS and CPaaS Market- By Industry

11.1.1.7 Rest of APAC: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.7.1 Rest of APAC: A2P SMS and CPaaS Market- by Component

11.1.1.7.2 Rest of APAC: A2P SMS and CPaaS Market- By Channel

11.1.1.7.3 Rest of APAC: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.7.4 Rest of APAC: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.7.5 Rest of APAC: A2P SMS and CPaaS Market- By Industry

12. A2P SMS and CPaaS Market-Industry Landscape

12.1 Overview

12.2 Business Planning and Strategy

12.3 Merger and Acquisition

12.4 Expansion & Collaboration

12.5 Product News

13. A2P SMS and CPaaS Market - Company Profiles

13.1 Vonage

13.1.1 Key Facts

13.1.2 Business Description

13.1.3 Products and Services

13.1.4 Financial Overview

13.1.5 SWOT Analysis

13.1.6 Key Developments

13.2 8X8, INC.

13.2.1 Key Facts

13.2.2 Business Description

13.2.3 Products and Services

13.2.4 Financial Overview

13.2.5 SWOT Analysis

13.2.6 Key Developments

13.3 Avaya Inc.

13.3.1 Key Facts

13.3.2 Business Description

13.3.3 Products and Services

13.3.4 Financial Overview

13.3.5 SWOT Analysis

13.3.6 Key Developments

13.4 IntelePeer Cloud Communications LLC.

13.4.1 Key Facts

13.4.2 Business Description

13.4.3 Products and Services

13.4.4 Financial Overview

13.4.5 SWOT Analysis

13.4.6 Key Developments

13.5 MessageBird

13.5.1 Key Facts

13.5.2 Business Description

13.5.3 Products and Services

13.5.4 Financial Overview

13.5.5 SWOT Analysis

13.5.6 Key Developments

13.6 Plivo Inc.

13.6.1 Key Facts

13.6.2 Business Description

13.6.3 Products and Services

13.6.4 Financial Overview

13.6.5 SWOT Analysis

13.6.6 Key Developments

13.7 Cisco Systems, Inc.

13.7.1 Key Facts

13.7.2 Business Description

13.7.3 Products and Services

13.7.4 Financial Overview

13.7.5 SWOT Analysis

13.7.6 Key Developments

13.8 TWILIO INC.

13.8.1 Key Facts

13.8.2 Business Description

13.8.3 Products and Services

13.8.4 Financial Overview

13.8.5 SWOT Analysis

13.8.6 Key Developments

13.9 Voximplant

13.9.1 Key Facts

13.9.2 Business Description

13.9.3 Products and Services

13.9.4 Financial Overview

13.9.5 SWOT Analysis

13.9.6 Key Developments

13.10 Wazo Communication Inc.

13.10.1 Key Facts

13.10.2 Business Description

13.10.3 Products and Services

13.10.4 Financial Overview

13.10.5 SWOT Analysis

13.10.6 Key Developments

14. Appendix

14.1 About The Insight Partners

14.2 Word Index

LIST OF TABLES.

Table 1. APAC A2P SMS and CPaaS Market – Revenue, and Forecast to 2028 (US$ Million)

Table 2. Australia: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 3. Australia: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 4. Australia: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 5. Australia: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 6. Australia: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 7. China: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 8. China: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 9. China: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 10. China: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 11. China: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 12. India: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 13. India: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 14. India: A2P SMS and CPaaS Market- By Channel, by Message –Revenue and Forecast to 2028 (US$ Million)

Table 15. India: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 16. India: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 17. Japan: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 18. Japan: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 19. Japan: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 20. Japan: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 21. Japan: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 22. South Korea: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 23. South Korea: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 24. South Korea: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 25. South Korea: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 26. South Korea: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 27. Pakistan: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 28. Pakistan: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 29. Pakistan: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 30. Pakistan: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 31. Pakistan: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 32. Rest of APAC: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 33. Rest of APAC: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 34. Rest of APAC: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 35. Rest of APAC: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 36. Rest of APAC: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 37. List of Abbreviation

The List of Companies - Asia Pacific A2P SMS and CPaaS Market

● Vonage

● 8X8, INC.

● Avaya Inc.

● IntelePeer Cloud Communications LLC.

● MessageBird

● Plivo Inc.

● Cisco Systems, Inc.

● TWILIO INC.

● Voximplant

● Wazo Communication Inc.

Reason To Buy

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific A2P SMS and CPaaS market.

● Highlights key business priorities in order to assist companies to realign their business strategies

● The key findings and recommendations highlight crucial progressive industry trends in the Asia Pacific A2P SMS and CPaaS market, thereby allowing players across the value chain to develop effective long-term strategies

● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets

● Scrutinize in-depth Asia Pacific market trends and outlook coupled with the factors driving the Asia Pacific A2P SMS and CPaaS market, as well as those hindering it

● Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution

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