Asia Pacific Mindfulness Meditation Application Market Forecast to 2028 – COVID

Asia Pacific Mindfulness Meditation Application Market Forecast to 2028 – COVID-19 Impact and Regional Analysis – by Operating System (iOS, Android, and Others) and End User (Individual and Corporate)

Report Code : BMIRE00027538 | Region : Asia Pacific | Industry : Technology, Media and Telecommunications | Published Date : 23/Nov/2022

The mindfulness meditation application market in Asia Pacific is expected to grow from US$ 124.24 million in 2022 to US$ 666.26 million by 2028. It is estimated to grow at a CAGR of 32.3% from 2022 to 2028.

Incorporation of Artificial Intelligence (AI) & Machine Learning (ML) in Meditation Apps and Need for Self

Regulation

Over the past five years, machine learning and artificial intelligence have transformed the healthcare industry. Especially during this COVID-19 outbreak, confined to their own homes, the number of people looking for virtual wellness services has grown exponentially. As a result, the wellness industry vendors continuously aim to integrate new technologies to optimize their product experience. For example, California-based Headspace has tapped into artificial intelligence to improve its health and wellness apps globally, with a growing industry on the horizon. It offers guided meditation, mindfulness, sleep, exercise, and focus content through the web, Android, and iOS Applications. The integration of AI has allowed Headspace to derive real-time data and provide suggestions accordingly. Due to this, the company has experienced an increase in user count, with a total count of 52 million.

Furthermore, the growing need for self-regulation has created the demand for services such as online meditation for managing stress and other disorders in adolescents, opening up new opportunities in the global market for mindfulness meditation applications. Bipolar disorder, anxiety, and other mental health disorders are some of the most common problems faced by young people today. Mindfulness Meditation Applications help individuals achieve peace through mental training through meditation, deep breathing, simple yoga exercises, and other exercises. Hence, the increasing exercise of self-awareness and self-regulation is expected to promote development and create new market opportunities.

Market Overview

Asia Pacific is one of the leading regions in the mindfulness meditation application market, with a share of 23.0% in 2021. Countries such as China, India, and Japan are holding a large portion of the market share, which is expected to increase in the coming years. Growing awareness among the young population, increasing advancement in technology, and rising number of upcoming players providing meditation apps are the key factors contributing to the growth of the mindfulness meditation application market in Asia Pacific. The highly demanding and stressful nature of day-to-day activities is driving individuals to seek awareness about meditation. The big technology companies are focusing on this opportunity with the introduction of advanced meditation apps that promise to reinstate and rebuild mindfulness among users. As per the ESCAP Statistical Yearbook, 60% of the world’s youth live in Asia Pacific, which is highly prone to a stressed and anxious atmosphere in education as well as workspace. Thus, such conditions are increasing the usage of meditation apps across Asia Pacific, thereby driving the market.

Asia Pacific Mindfulness Meditation Application Market Revenue and Forecast to 2028 (US$ Million)

Asia Pacific Mindfulness Meditation Application Market Segmentation

The Asia Pacific mindfulness meditation application market is segmented into operating system, end user, and country.

Based on operating system, the mindfulness meditation application market is segmented into iOS, Android, and others. The android segment is expected to hold largest market share in 2022.

Based on end user, the market is segmented into individual and corporate. Individual segment held the larger market share in 2022. Based on country, the market is segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. China is anticipated to dominate the market in 2022. Headspace; House of Deeprelax; Meditation Moments; Mindfulness Everywhere Ltd.; and The Mindfulness App are the leading companies operating in the mindfulness meditation application market in the region.

At 32.3% CAGR, the Asia Pacific Mindfulness Meditation Application Market is speculated to be worth US$ 666.26 Million by 2028, says The Insight Partners

According to The Insight Partners’ research, the Asia Pacific mindfulness meditation application market was valued at US$ 124.24 million in 2022 and is expected to reach US$ 666.26 million by 2028, registering an annual growth rate of 32.3% from 2022 to 2028. Growing awareness about meditation and surging focus towards personalization are the critical factors attributed to the market expansion.

The trend toward personalized meditation assistants is gaining momentum. Companies such as Meditation Moments B.V and Calm promise to guide users through complex mental and physical health conditions with simple, personalized libraries of recorded meditations. Unlike the highly visualized, data-driven technologies that dominate recent trends, personalized wearable technology allows users to listen to their bodies and minds. It enables a more qualitative, sensory self-tracking that users learn by listening to their smartphone.

Furthermore, implementing personalized AI systems in health and wellness apps is inevitable. Several established start-ups are experimenting with new ways to connect students with teachers and with each other. As the meditation app industry expands and other digital technologies for mental health and wellness emerge, ethnographers are uniquely positioned to study the impact of these cultural discourses and practices on real-life experiences.

Furthermore, an interesting trend driving mindfulness meditation app downloads despite in-app purchases is the ability to create support groups. Meditators can build community, share experiences, and stay motivated to make conscious lifestyle changes. Therefore, the smart design of apps that attract and motivate users with tangible results is favoring the market despite its premiumization. On the contrary, concerns regarding privacy of users' information and increased cyber-attack hurdles the growth of Asia Pacific mindfulness meditation application market.

Based on operating system, the mindfulness meditation application market is segmented into iOS, Android, and others. The android segment is expected to hold largest market share in 2022 with a share of 66.9%, amassing US$ 83.18 million. It is projected to garner US$ 451.78 million by 2028 to expand at 32.6% CAGR during 2022–2028. Based on end user, the market is segmented into individual and corporate. Individual segment held the larger market share in 2022, with a share of 63.6%, amassing US$ 78.99million. It is projected to garner US$ 413.95 million by 2028 to expand at 28.9% CAGR during 2022–2028. Our regional analysis states that the China captured 31.6% market share in 2022. It was assessed at US$ 30.45 million in 2022 and is likely to hit US$ 215.87 million by 2028, exhibiting a CAGR of 32.9% during the forecast period.

Key players dominating the Asia Pacific mindfulness meditation application market are Headspace; House of Deeprelax; Meditation Moments; Mindfulness Everywhere Ltd.; and The Mindfulness App.

TABLE OF CONTENTS

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 APAC Mindfulness Meditation Application Market – By Operating System

1.3.2 APAC Mindfulness Meditation Application Market – By End User

1.3.3 APAC Mindfulness Meditation Application Market – By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. APAC Mindfulness Meditation Application - Market Landscape

4.1 Market Overview

4.2 APAC PEST Analysis

4.3 Ecosystem Analysis

4.4 Expert Opinions

5. APAC Mindfulness Meditation Application Market – Market Dynamics

5.1 Key Market Drivers

5.1.1 Growing Awareness About Meditation

5.1.2 Rising Smart Technologies Integration

5.2 Key Market Restraints

5.2.1 Concerns Regarding Privacy of Users' Information and Increased Cyberattack

5.3 Key Market Opportunities

5.3.1 Incorporation of Artificial Intelligence (AI) & Machine Learning (ML) in Meditation Apps and Need for Self-Regulation

5.4 Future Trends

5.4.1 Increasing Focus on Personalization

5.5 Impact Analysis of Drivers and Restraints

6. Mindfulness Meditation Application Market – APAC Market Analysis

6.1 Overview

6.2 APAC Mindfulness Meditation Application Market Revenue and Forecast to 2028 (US$ Million)

7. APAC Mindfulness Meditation Application Market Analysis – By Operating System

7.1 Overview

7.2 APAC Mindfulness Meditation Application Market, by Operating System (2021 and 2028)

7.3 iOS

7.3.1 Overview

7.3.2 iOS: Mindfulness Meditation Application Market– Revenue and Forecast to 2028 (US$ Million)

7.4 Android

7.4.1 Overview

7.4.2 Android: Mindfulness Meditation Application Market– Revenue and Forecast to 2028 (US$ Million)

7.5 Others

7.5.1 Overview

7.5.2 Others: Mindfulness Meditation Application Market– Revenue and Forecast to 2028 (US$ Million)

8. APAC Mindfulness Meditation Application Market – By End User

8.1 Overview

8.2 APAC Mindfulness Meditation Application Market, by End User (2021 and 2028)

8.3 Individual

8.3.1 Overview

8.3.2 Individual: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Corporate

8.4.1 Overview

8.4.2 Corporate: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9. APAC Mindfulness Meditation Application Market –Country Analysis

9.1 Overview

9.1.1 APAC: Mindfulness Meditation Application Market, by Key Country

9.1.1.1 Australia: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.1.1 Australia: Mindfulness Meditation Application Market, by Operating System

9.1.1.1.2 Australia: Mindfulness Meditation Application Market, by End User

9.1.1.2 China: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.2.1 China: Mindfulness Meditation Application Market, by Operating System

9.1.1.2.2 China: Mindfulness Meditation Application Market, by End User

9.1.1.3 India: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.3.1 India: Mindfulness Meditation Application Market, by Operating System

9.1.1.3.2 India: Mindfulness Meditation Application Market, by End User

9.1.1.4 Japan: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.4.1 Japan: Mindfulness Meditation Application Market, by Operating System

9.1.1.4.2 Japan: Mindfulness Meditation Application Market, by End User

9.1.1.5 South Korea: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.5.1 South Korea: Mindfulness Meditation Application Market, by Operating System

9.1.1.5.2 South Korea: Mindfulness Meditation Application Market, by End User

9.1.1.6 Rest of APAC: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.6.1 Rest of APAC: Mindfulness Meditation Application Market, by Operating System

9.1.1.6.2 Rest of APAC: Mindfulness Meditation Application Market, by End User

10. Industry Landscape

10.1 Overview

10.2 Market Initiative

10.3 Merger and Acquisition

10.4 New Product Launch

11. Company Profiles

11.1 Breethe

11.1.1 Key Facts

11.1.2 Business Description

11.1.3 Products and Services

11.1.4 Financial Overview

11.1.5 SWOT Analysis

11.1.6 Key Developments

11.2 Headspace

11.2.1 Key Facts

11.2.2 Business Description

11.2.3 Products and Services

11.2.4 Financial Overview

11.2.5 SWOT Analysis

11.2.6 Key Developments

11.3 Inner Explorer, Inc.

11.3.1 Key Facts

11.3.2 Business Description

11.3.3 Products and Services

11.3.4 Financial Overview

11.3.5 SWOT Analysis

11.3.6 Key Developments

11.4 Meditation Moments

11.4.1 Key Facts

11.4.2 Business Description

11.4.3 Products and Services

11.4.4 Financial Overview

11.4.5 SWOT Analysis

11.4.6 Key Developments

11.5 Smiling Mind

11.5.1 Key Facts

11.5.2 Business Description

11.5.3 Products and Services

11.5.4 Financial Overview

11.5.5 SWOT Analysis

11.5.6 Key Developments

11.6 The Mindfulness App

11.6.1 Key Facts

11.6.2 Business Description

11.6.3 Products and Services

11.6.4 Financial Overview

11.6.5 SWOT Analysis

11.6.6 Key Developments

12. Appendix

12.1 About The Insight Partners

12.2 Glossary of Terms

LIST OF TABLES.

Table 1. APAC Mindfulness Meditation Application Market Revenue and Forecast to 2028 (US$ Million)

Table 2. Asia Pacific: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Country (US$ Million)

Table 3. Australia: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Operating System (US$ Million)

Table 4. Australia: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By End User (US$ Million)

Table 5. China: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Operating System (US$ Million)

Table 6. China: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By End User (US$ Million)

Table 7. India: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Operating System (US$ Million)

Table 8. India: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By End User (US$ Million)

Table 9. Japan: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Operating System (US$ Million)

Table 10. Japan: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By End User (US$ Million)

Table 11. South Korea: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Operating System (US$ Million)

Table 12. South Korea: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By End User (US$ Million)

Table 13. Rest of Asia Pacific: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By Operating System (US$ Million)

Table 14. Rest of Asia Pacific: Mindfulness Meditation Application Market, Revenue and Forecast to 2028 - By End User (US$ Million)

Table 15. Glossary of Terms, APAC Mindfulness Meditation Application Market

LIST OF FIGURES.

Figure 1. APAC Mindfulness Meditation Application Market Segmentation

Figure 2. APAC Mindfulness Meditation Application Market Segmentation – By Country

Figure 3. APAC Mindfulness Meditation Application Market Overview

Figure 4. APAC Mindfulness Meditation Application Market, By Operating System

Figure 5. APAC Mindfulness Meditation Application Market, By Country

Figure 6. APAC: PEST Analysis

Figure 7. Expert Opinion

Figure 8. APAC Mindfulness Meditation Application Market Impact Analysis of Drivers and Restraints

Figure 9. APAC Mindfulness Meditation Application Market Revenue and Forecast To 2028 (US$ Million)

Figure 10. APAC Mindfulness Meditation Application Market Revenue Share, by Operating System (2021 and 2028)

Figure 11. APAC iOS: Mindfulness Meditation Application Market– Revenue and Forecast to 2028 (US$ Million)

Figure 12. APAC Android: Mindfulness Meditation Application Market– Revenue and Forecast to 2028 (US$ Million)

Figure 13. APAC Others: Mindfulness Meditation Application Market– Revenue and Forecast to 2028 (US$ Million)

Figure 14. APAC Mindfulness Meditation Application Market Revenue Share, by End-User (2021 and 2028)

Figure 15. APAC Individual: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 16. APAC Corporate: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 17. APAC: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 18. Asia Pacific: Mindfulness Meditation Application Market, by Country, 2021 & 2028 (%)

Figure 19. Australia: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 20. China: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 21. India: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 22. Japan: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 23. South Korea: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

Figure 24. Rest of APAC: Mindfulness Meditation Application Market – Revenue and Forecast to 2028 (US$ Million)

The List of Companies - Asia Pacific Mindfulness Meditation Application Market

● Breethe

● Headspace

● Inner Explorer, Inc.

● Meditation Moments

● Smiling Mind

● The Mindfulness App

● Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Asia Pacific mindfulness meditation application market

● Highlights key business priorities in order to assist companies to realign their business strategies

● The key findings and recommendations highlight crucial progressive industry trends in the Asia Pacific mindfulness meditation application market, thereby allowing players across the value chain to develop effective long-term strategies

● Develop/modify business expansion plans by using substantial growth offering developed and emerging markets

● Scrutinize in-depth Asia Pacific market trends and outlook coupled with the factors driving the mindfulness meditation application market, as well as those hindering it

● Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution

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