Semiconductor IP Market Forecast to 2028

Report Code : TIPEL00002043 | Region : Global | Industry : Electronics and Semiconductor | Published Date : 28/Feb/2022
Semiconductor IP Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (Processor SIP, Interface SIP, Physical SIP, Analog SIP, and Others), Source (Licensing and Royalty), and Industry Vertical (Telecom, Automotive, Industrial, Electronics, Medical, and Others)

The semiconductor IP market is expected to grow from US$ 4,951.9 million in 2021 to US$ 9,670.4 million by 2028; it is estimated to grow at a CAGR of 10.0% from 2021 to 2028.

Modular nature that enables integration flexibility resulting in high demand for advanced IC’s from the manufacturing sector, design complexities of consumer electronic devices coupled with continuous advancements in technology, and growing needs for facilitating lesser time-to-market for designing high-functionality chips are the prominent factors driving the semiconductor IP market growth. The escalating demand for IoT-based solutions across industries and emerging integration of consumer electronics in the automotive industry hold potential opportunities for the semiconductor IP market players to grow in the coming years.

Based on type, the semiconductor IP market is segmented into processor SIP, interface SIP, physical SIP, analog SIP, and others. The processor SIP segment accounted for the largest market share in 2020. This IP forms the core of all electronic devices and finds applications in manufacturing laptops, tablets, smartphones, wearable devices, networking devices, embedded intelligence, and many more consumer electronic devices. The growing demand for connectivity for enabling communication between the devices or machine-to-machine communication the preference for interface components in designing the circuit has also gained huge importance. The interface SIP incorporates various standard protocols for establishing connectivity between various devices.

The semiconductor IP market in North America is expected to hold the largest market share in 2020. The rapid pace of technological developments and supportive government regulations contribute to the position of North America in the semiconductor IP market. High individual spending capacities in the US and Canada have led to the exponential sales of consumer electronics devices, such as smartphones, tablets, laptops, personal computers, and wearable devices. Asia Pacific is estimated to register the highest CAGR in the semiconductor IP market owing to the rising adoption of advanced technologies such as IoT, Blockchain, and networking systems. A surge in consumer spending for electronic gadgets, increasing investments in smart cities, and growing demand for 5G networks for efficient communications are the potential factors propelling the use of semiconductor IPs in Asia Pacific.

A few of the major key players operating in the global semiconductor IP market Arm Holdings Plc; Faraday Technology Corporation; Ceva, Inc.; eMemory Technology Inc; Imagination Technologies Group Plc; Lattice Semiconductor Corporation; Rambus Inc.; Intel Corporation; Xilinx, Inc.; Cadence Design Systems, Inc.; Synopsys; and Verisilicon Holdings Co. Ltd.

The size of the overall semiconductor IP market has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights. The participants of this process include industry experts such as VPs, business development managers, market intelligence managers, national sales managers and external —such as valuation experts, research analysts, and key opinion leaders—specializing in the semiconductor industry.

The List of Companies - Semiconductor IP Market

1. Arm Holdings Plc

2. Faraday Technology Corporation

3. Ceva, Inc.

4. eMemory Technology Inc

5. Imagination Technologies Group Plc

6. Lattice Semiconductor Corporation

7. Rambus Inc.

8. Intel Corporation

9. Xilinx, Inc.

10. Cadence Design Systems, Inc.

11. Synopsys

12. Verisilicon Holdings Co. Ltd.

TABLE OF CONTENTS

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. Semiconductor IP Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 North America

4.2.2 Europe

4.2.3 Asia Pacific

4.2.4 RoW

4.3 Ecosystem Analysis

4.4 Expert Opinion

5. Semiconductor IP Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Modular nature enabling integration flexibility coupled thereby generating high demands from the manufacturing sector worldwide

5.1.2 Design complexities of consumer electronic devices coupled with consistent innovations in the sector

5.1.3 Growing needs for facilitating lesser time-to-market for designing high functionality chips

5.2 Market Restraints

5.2.1 Lack of uniformity in business practices coupled with a complex business model

5.3 Market Opportunities

5.3.1 Proliferation of IoT and connected devices across industry verticals

5.3.2 Emerging integrations of consumer electronics in the automotive industry

5.4 Future Trends

5.4.1 Manufacturing of advanced sensors for autonomous vehicles

5.5 Impact Analysis of Drivers and Restraints

6. Semiconductor IP Market –Regional Analysis

6.1 Semiconductor IP Market Global Overview

6.2 Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

6.3 Market Positioning – Five Key Players

7. Semiconductor IP Market Analysis – By Type

7.1 Overview

7.2 Semiconductor IP Market, By Type (2020 and 2028)

7.3 Processor SIP

7.3.1 Overview

7.3.2 Processor SIP: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

7.4 Interface SIP

7.4.1 Overview

7.4.2 Interface SIP: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

7.5 Physical SIP

7.5.1 Overview

7.5.2 Physical SIP: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

7.6 Analog SIP

7.6.1 Overview

7.6.2 Analog SIP: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

7.7 Others

7.7.1 Overview

7.7.2 Others: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

8. Semiconductor IP Market – By Source

8.1 Overview

8.2 Semiconductor IP Market, By Source (2020 and 2028)

8.3 Licensing

8.3.1 Overview

8.3.2 Licensing: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Royalty

8.4.1 Overview

8.4.2 Royalty: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

9. Semiconductor IP Market – By Industry Vertical

9.1 Overview

9.2 Semiconductor IP Market, By Industry Vertical (2020 and 2028)

9.3 Telecom

9.3.1 Overview

9.3.2 Telecom: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

9.4 Automotive

9.4.1 Overview

9.4.2 Automotive: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

9.5 Industrial

9.5.1 Overview

9.5.2 Industrial: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

9.6 Electronics

9.6.1 Overview

9.6.2 Electronics: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

9.7 Medical

9.7.1 Overview

9.7.2 Medical: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

9.8 Others

9.8.1 Overview

9.8.2 Others: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10. Semiconductor IP Market – Geographic Analysis

10.1 Overview

10.2 North America: Semiconductor IP Market

10.2.1 North America: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.2.2 North America: Semiconductor IP Market, By Type

10.2.3 North America: Semiconductor IP Market, By Source

10.2.4 North America: Semiconductor IP Market, By Industry Vertical

10.2.5 North America: Semiconductor IP Market, By Key Country

10.2.5.1 US: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.2.5.1.1 US: Semiconductor IP Market, By Type

10.2.5.1.2 US: Semiconductor IP Market, By Source

10.2.5.1.3 US: Semiconductor IP Market, By Industry Vertical

10.2.5.2 Canada: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.2.5.2.1 Canada: Semiconductor IP Market, By Type

10.2.5.2.2 Canada: Semiconductor IP Market, By Source

10.2.5.2.3 Canada: Semiconductor IP Market, By Industry Vertical

10.2.5.3 Mexico: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.2.5.3.1 Mexico: Semiconductor IP Market, By Type

10.2.5.3.2 Mexico: Semiconductor IP Market, By Source

10.2.5.3.3 Mexico: Semiconductor IP Market, By Industry Vertical

10.3 Europe: Semiconductor IP Market

10.3.1 Europe: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.3.2 Europe: Semiconductor IP Market, By Type

10.3.3 Europe: Semiconductor IP Market, By Source

10.3.4 Europe: Semiconductor IP Market, By Industry Vertical

10.3.5 Europe: Semiconductor IP Market, by Key Country

10.3.5.1 Germany: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.3.5.1.1 Germany: Semiconductor IP Market, By Type

10.3.5.1.2 Germany: Semiconductor IP Market, By Source

10.3.5.1.3 Germany: Semiconductor IP Market, By Industry Vertical

10.3.5.2 France: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.3.5.2.1 France: Semiconductor IP Market, By Type

10.3.5.2.2 France: Semiconductor IP Market, By Source

10.3.5.2.3 France: Semiconductor IP Market, By Industry Vertical

10.3.5.3 UK: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.3.5.3.1 UK: Semiconductor IP Market, By Type

10.3.5.3.2 UK: Semiconductor IP Market, By Source

10.3.5.3.3 UK: Semiconductor IP Market, By Industry Vertical

10.3.5.4 Rest of Europe: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.3.5.4.1 Rest of Europe: Semiconductor IP Market, By Type

10.3.5.4.2 Rest of Europe: Semiconductor IP Market, By Source

10.3.5.4.3 Rest of Europe: Semiconductor IP Market, By Industry Vertical

10.4 APAC: Semiconductor IP Market

10.4.1 APAC: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.4.2 APAC: Semiconductor IP Market, By Type

10.4.3 APAC: Semiconductor IP Market, By Source

10.4.4 APAC: Semiconductor IP Market, By Industry Vertical

10.4.5 APAC: Semiconductor IP Market, by Key Country

10.4.5.1 China: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.4.5.1.1 China: Semiconductor IP Market, By Type

10.4.5.1.2 China: Semiconductor IP Market, By Source

10.4.5.1.3 China: Semiconductor IP Market, By Industry Vertical

10.4.5.2 South Korea: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.4.5.2.1 South Korea: Semiconductor IP Market, By Type

10.4.5.2.2 South Korea: Semiconductor IP Market, By Source

10.4.5.2.3 South Korea: Semiconductor IP Market, By Industry Vertical

10.4.5.3 Japan: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.4.5.3.1 Japan: Semiconductor IP Market, By Type

10.4.5.3.2 Japan: Semiconductor IP Market, By Source

10.4.5.3.3 Japan: Semiconductor IP Market, By Industry Vertical

10.4.5.4 Taiwan: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.4.5.4.1 Taiwan: Semiconductor IP Market, By Type

10.4.5.4.2 Taiwan: Semiconductor IP Market, By Source

10.4.5.4.3 Taiwan: Semiconductor IP Market, By Industry Vertical

10.4.5.5 Rest of APAC: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.4.5.5.1 Rest of APAC: Semiconductor IP Market, By Type

10.4.5.5.2 Rest of APAC: Semiconductor IP Market, By Source

10.4.5.5.3 Rest of APAC: Semiconductor IP Market, By Industry Vertical

10.5 RoW: Semiconductor IP Market

10.5.1 RoW: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.5.2 RoW: Semiconductor IP Market, By Type

10.5.3 RoW: Semiconductor IP Market, By Source

10.5.4 RoW: Semiconductor IP Market, By Industry Vertical

10.5.5 RoW: Semiconductor IP Market, by Key Country

10.5.5.1 MEA: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.5.5.1.1 MEA: Semiconductor IP Market, By Type

10.5.5.1.2 MEA: Semiconductor IP Market, By Source

10.5.5.1.3 MEA: Semiconductor IP Market, By Industry Vertical

10.5.5.2 SAM: Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

10.5.5.2.1 SAM: Semiconductor IP Market, By Type

10.5.5.2.2 SAM: Semiconductor IP Market, By Source

10.5.5.2.3 SAM: Semiconductor IP Market, By Industry Vertical

11. Semiconductor IP Market- COVID-19 Impact Analysis

11.1 Overview

11.2 North America: Impact Assessment of Covid-19 Pandemic

11.3 Europe: Impact Assessment of Covid-19 Pandemic

11.4 Asia Pacific: Impact Assessment of Covid-19 Pandemic

11.5 Rest of the World: Impact Assessment of Covid-19 Pandemic

12. Industry Landscape

12.1 Overview

12.2 Market Initiative

12.3 New Product Development

13. Company Profiles

13.1 ARM Holdings Plc

13.1.1 Key Facts

13.1.2 Business Description

13.1.3 Products and Services

13.1.4 Financial Overview

13.1.5 SWOT Analysis

13.1.6 Key Developments

13.2 Faraday Technology Corporation

13.2.1 Key Facts

13.2.2 Business Description

13.2.3 Products and Services

13.2.4 Financial Overview

13.2.5 SWOT Analysis

13.2.6 Key Developments

13.3 CEVA, Inc.

13.3.1 Key Facts

13.3.2 Business Description

13.3.3 Products and Services

13.3.4 Financial Overview

13.3.5 SWOT Analysis

13.3.6 Key Developments

13.4 eMemory Technology Inc.

13.4.1 Key Facts

13.4.2 Business Description

13.4.3 Products and Services

13.4.4 Financial Overview

13.4.5 SWOT Analysis

13.4.6 Key Developments

13.5 Imagination Technologies Group PLC

13.5.1 Key Facts

13.5.2 Business Description

13.5.3 Products and Services

13.5.4 Financial Overview

13.5.5 SWOT Analysis

13.5.6 Key Developments

13.6 Lattice Semiconductor Corporation

13.6.1 Key Facts

13.6.2 Business Description

13.6.3 Products and Services

13.6.4 Financial Overview

13.6.5 SWOT Analysis

13.6.6 Key Developments

13.7 Rambus Inc.

13.7.1 Key Facts

13.7.2 Business Description

13.7.3 Products and Services

13.7.4 Financial Overview

13.7.5 SWOT Analysis

13.7.6 Key Developments

13.8 Intel Corporation

13.8.1 Key Facts

13.8.2 Business Description

13.8.3 Products and Services

13.8.4 Financial Overview

13.8.5 SWOT Analysis

13.8.6 Key Developments

13.9 Xilinx, Inc.

13.9.1 Key Facts

13.9.2 Business Description

13.9.3 Products and Services

13.9.4 Financial Overview

13.9.5 SWOT Analysis

13.9.6 Key Developments

13.10 VeriSilicon Holdings Co. Ltd.

13.10.1 Key Facts

13.10.2 Business Description

13.10.3 Products and Services

13.10.4 Financial Overview

13.10.5 SWOT Analysis

13.10.6 Key Developments

13.11 Cadence Design Systems, Inc.

13.11.1 Key Facts

13.11.2 Business Description

13.11.3 Products and Services

13.11.4 financial Overview

13.11.5 SWOT Analysis

13.11.6 Key Developments

13.12 Synopsys, Inc.

13.12.1 Key Facts

13.12.2 Business Description

13.12.3 Products and Services

13.12.4 Financial Overview

13.12.5 SWOT Analysis

13.12.6 Key Developments

13.13 Ambit Semiconductors Pvt. Ltd.

13.13.1 Key Facts

13.13.2 Business Description

13.13.3 Products and Services

13.13.4 Financial Overview

13.13.5 SWOT Analysis

13.13.6 Key Developments

14. Appendix

14.1 About The Insight Partners

14.2 Word Index

LIST OF TABLES.

Table 1. Semiconductor IP Market – Revenue and Forecast to 2028 (US$ Million)

Table 2. North America: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 3. North America: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 4. North America: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 5. US: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 6. US: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 7. US: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 8. Canada: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 9. Canada: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 10. Canada: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 11. Mexico: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 12. Mexico: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 13. Mexico: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 14. Europe: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 15. Europe: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 16. Europe: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 17. Germany: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 18. Germany: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 19. Germany: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 20. France: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 21. France: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 22. France: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 23. UK: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 24. UK: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 25. UK: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 26. Rest of Europe: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 27. Rest of Europe: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 28. Rest of Europe: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 29. APAC: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 30. APAC: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 31. APAC: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 32. China: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 33. China: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 34. China: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 35. South Korea: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 36. South Korea: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 37. South Korea: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 38. Japan: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 39. Japan: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 40. Japan: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 41. Taiwan: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 42. Taiwan: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 43. Taiwan: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 44. Rest of APAC: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 45. Rest of APAC: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 46. Rest of APAC: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 47. RoW: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 48. RoW: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 49. RoW: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 50. MEA: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 51. MEA: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 52. MEA: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 53. SAM: Semiconductor IP Market, By Type – Revenue and Forecast to 2028 (US$ Million)

Table 54. SAM: Semiconductor IP Market, By Source – Revenue and Forecast to 2028 (US$ Million)

Table 55. SAM: Semiconductor IP Market, By Industry Vertical – Revenue and Forecast to 2028 (US$ Million)

Table 56. List of Abbreviation

The List of Companies - Semiconductor IP Market

1. Arm Holdings Plc

2. Faraday Technology Corporation

3. Ceva, Inc.

4. eMemory Technology Inc

5. Imagination Technologies Group Plc

6. Lattice Semiconductor Corporation

7. Rambus Inc.

8. Intel Corporation

9. Xilinx, Inc.

10. Cadence Design Systems, Inc.

11. Synopsys

12. Verisilicon Holdings Co. Ltd.

Reason To Buy

• Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global semiconductor IP market

• Highlights key business priorities in order to assist companies to realign their business strategies

• The key findings and recommendations highlight crucial progressive industry trends in the global semiconductor IP market, thereby allowing players across the value chain to develop effective long-term strategies

• Develop/modify business expansion plans by using substantial growth offering developed and emerging markets

• Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it

• Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution

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