The frozen waffles market in North America is expected to grow from US$ 1,217.09 million in 2021 to US$ 1,765.75 million by 2028; it is estimated to grow at a CAGR of 5.5% from 2021 to 2028.
Over the past few years, the lifestyle of people evolved dramatically. Due to hectic work schedules, people are looking for products that save time and effort. Consumers prefer ready-to-eat, microwavable, and ready-to-prepare food products as they are highly suitable for on-the-go consumption and require minimal preparation time. These factors are significantly boosting the demand for convenience food among consumers. Moreover, the increasing women population incorporates, high per capita income, and rising middle-class population are key factors driving the growth of convenience food consumption.
The number of single or two-person households is growing in various developed nations such as the US and Canada. According to the 2020 Current Population Survey, there were 36.1 million single-person households in the US, accounting for 28% of all households. Due to the growing number of nuclear families, the demand for ready-to-eat, portion-controlled food increased. The market for frozen food products is also growing as they have extended shelf-life, are suitable for single-person consumption, and can be prepared in less time. According to the 'Power of Frozen' report published by the American Frozen Food Institute and Food Industry Association, frozen food sales in the US increased by 21% in 2020. Frozen breakfast products such as pancakes, waffles, and breakfast cereals are gaining huge traction among consumers owing to the convenience of these products related to preparation and consumption. Thus, the rising demand for convenience food and frozen food products is driving the growth of the North America frozen waffle market.
With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America frozen waffles market. The North America frozen waffles market is expected to grow at a good CAGR during the forecast period.
North America Frozen Waffles Market Revenue and Forecast to 2028 (US$ Million)
North America Frozen Waffles Market Segmentation
North America frozen waffles market is segmented into product type, category, distribution channel, and country. Based on type, the frozen waffles market is segmented into flavored and unflavored/plain. The flavored segment accounted for a larger market share in 2020 and is expected to register a higher CAGR during the forecast period. On the basis of category, the North America frozen waffles market is bifurcated into gluten-free and conventional. The conventional segment accounted for a larger market share in 2020.
By distribution channel, the North America frozen waffles market is divided into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment accounted for the largest market share in 2020. Based on country, the North America frozen waffles market is segmented into the US, Canada, and Mexico. The US held the largest market share in 2020.
Avieta S.A.; B Boys LLC DBA Belgian Boys; Deligout; Dely Wafels; Julian’s Recipe, LLC.; Kellogg Company; Kodiak Cakes, LLC; MAKE Each Day Delicious LLC; and Vans Foods are among the leading companies in the frozen waffles market in the region.
Flavored Segment to Dominate North America Frozen Waffles Market during 2020–2028
According to a new market research study on “North America Frozen Waffles Market to 2028 – COVID-19 Impact and Regional Analysis and Forecast by Type, Category, and Distribution Channel ” is expected to reach US$ 1,765.75 million by 2028 from 1,217.09 US$ million in 2021. The market is estimated to grow at a CAGR of 5.5% from 2021 to 2028. The report provides trends prevailing in the North America frozen waffles market along with the drivers and restraints pertaining to the market growth. Rising demand for frozen and convenience food is the major factor driving the growth of the North America frozen waffles market. However, issues associated with high preference for traditional breakfast products hinders the growth of North America frozen waffles market.
North America frozen waffles market is segmented into product type, category, distribution channel, and country. Based on type, the frozen waffles market is segmented into flavored and unflavored/plain. The flavored segment accounted for a larger market share in 2020 and is expected to register a higher CAGR during the forecast period. On the basis of category, the North America frozen waffles market is bifurcated into gluten-free and conventional. The conventional segment accounted for a larger market share in 2020.
By distribution channel, the North America frozen waffles market is divided into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment accounted for the largest market share in 2020. Based on country, the North America frozen waffles market is segmented into the US, Canada, and Mexico. The US held the largest market share in 2020.
Avieta S.A.; B Boys LLC DBA Belgian Boys; Deligout; Dely Wafels; Julian’s Recipe, LLC.; Kellogg Company; Kodiak Cakes, LLC; MAKE Each Day Delicious LLC; and Vans Foods are among the leading companies in the North America frozen waffles market. The companies are focused on adopting organic growth strategies such as product launches and expansions to sustain their position in the dynamic market.
TABLE OF CONTENTS
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis Formulation:
3.2.4 Macro-economic Factor Analysis:
3.2.5 Developing Base Number:
3.2.6 Data Triangulation:
3.2.7 Country Level Data:
4. North America Frozen Waffles Market Landscape
4.1 Market Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Expert Opinion
4.4 Value Chain Analysis
4.4.1 Raw Material
4.4.2 Manufacturing/Processing
4.4.3 Packaging
5. North America Frozen Waffles Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Demand for Frozen and Convenience Food
5.1.2 Surging Trend of In-Home Consumption
5.2 Market Restraints
5.2.1 High Preference for Traditional Breakfast Products in Selected Countries
5.3 Market Opportunities
5.3.1 New Product Innovation
5.4 Future Trends
5.4.1 Rising Growth of E-commerce
5.5 Impact Analysis of Drivers and Restraints
6. Frozen Waffles Market – North America Analysis
6.1 North America Frozen Waffles Market Overview
6.2 North America Frozen Waffles Market –Revenue and Forecast to 2028 (US$ Million)
7. North America Frozen Waffles Market Analysis – By Type
7.1 Overview
7.2 North America Frozen Waffles Market, By Type (2020 and 2028)
7.3 Flavoured
7.3.1 Overview
7.3.2 Flavored: Frozen Waffles Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Unflavored/Plain
7.4.1 Overview
7.4.2 Unflavored/Plain: Frozen Waffles Market – Revenue and Forecast to 2028 (US$ Million)
8. North America Frozen Waffles Market Analysis – By Category
8.1 Overview
8.2 North America Frozen Waffles Market, By Category (2020 and 2028)
8.3 Gluten-free
8.3.1 Overview
8.3.2 Gluten-free: Frozen Waffles Market – Revenue and Forecast to 2028 (US$ Million)
8.4 Conventional
8.4.1 Overview
8.4.2 Conventional: Frozen Waffles Market – Revenue and Forecast to 2028 (US$ Million)
9. North America Frozen Waffles Market Analysis – By Distribution Channel
9.1 Overview
9.2 North America Frozen Waffles Market, By Distribution Channel (2020 and 2028)
9.3 Supermarkets and Hypermarkets
9.3.1 Overview
9.3.2 Supermarkets and Hypermarkets: Frozen Waffles Market– Revenue and Forecast to 2028 (US$ Million)
9.4 Convenience Stores
9.4.1 Overview
9.4.2 Convenience Stores: Frozen Waffles Market– Revenue and Forecast to 2028 (US$ Million)
9.5 Online Retail
9.5.1 Overview
9.5.2 Online Retail: Frozen Waffles Market– Revenue and Forecast to 2028 (US$ Million)
9.6 Others
9.6.1 Overview
9.6.2 Others: Frozen Waffles Market– Revenue and Forecast to 2028 (US$ Million)
10. North America Frozen Waffles Market – Country Analysis
10.1 Overview
10.1.1 North America Frozen Waffles Market Breakdown, by Key Country
10.1.1.1 US Frozen Waffles Market Revenue Forecasts to 2028 (US$ Million)
10.1.1.1.1 US Frozen Waffles Market Breakdown by Type
10.1.1.1.2 US Frozen Waffles Market Breakdown by Category
10.1.1.1.3 US Frozen Waffles Market Breakdown by Distribution Channel
10.1.1.2 Canada Frozen Waffles Market Revenue Forecasts to 2028 (US$ Million)
10.1.1.2.1 Canada Frozen Waffles Market Breakdown by Type
10.1.1.2.2 Canada Frozen Waffles Market Breakdown by Category
10.1.1.2.3 Canada Frozen Waffles Market Breakdown by Distribution Channel
10.1.1.3 Mexico Frozen Waffles Market Revenue Forecasts to 2028 (US$ Million)
10.1.1.3.1 Mexico Frozen Waffles Market Breakdown by Type
10.1.1.3.2 Mexico Frozen Waffles Market Breakdown by Category
10.1.1.3.3 Mexico Frozen Waffles Market Breakdown by Distribution Channel
11. Company Profiles
11.1 Kellogg's Company
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 DELY Wafels
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Kodiak Cakes, LLC
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Deligout
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 B Boys LLC DBA Belgian Boys.
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overviews
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 AVIETA S.A.
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Make Each Day Delicious LLC
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Julian's Recipe, LLC.
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Van’s Foods
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Word Index
LIST OF TABLES.
Table 1. North America Frozen Waffles Market –Revenue and Forecast to 2028 (US$ Million)
Table 2. US Frozen Waffles Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 3. US Frozen Waffles Market, by Category – Revenue and Forecast to 2028 (US$ Million)
Table 4. US Frozen Waffles Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 5. Canada Frozen Waffles Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 6. Canada Frozen Waffles Market, by Category – Revenue and Forecast to 2028 (US$ Million)
Table 7. Canada Frozen Waffles Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 8. Mexico Frozen Waffles Market, by Type – Revenue and Forecast to 2028 (US$ Million)
Table 9. Mexico Frozen Waffles Market, by Category – Revenue and Forecast to 2028 (US$ Million)
Table 10. Mexico Frozen Waffles Market, by Distribution Channel – Revenue and Forecast to 2028 (US$ Million)
Table 11. List of Abbreviation
LIST OF FIGURES.
Figure 1. North America Frozen Waffles Market Segmentation
Figure 2. North America Frozen Waffles Market Segmentation – By Country
Figure 3. North America Frozen Waffles Market Overview
Figure 4. North America Frozen Waffles Market: By Type
Figure 5. North America Frozen Waffles Market: By Country
Figure 6. Porter's Five Forces Analysis
Figure 7. Expert Opinion
Figure 8. Value Chain: Frozen Waffles Market
Figure 9. North America Frozen Waffles Market Impact Analysis of Drivers and Restraints
Figure 10. North America: Frozen Waffles Market – Revenue and Forecast to 2028 (US$ Million)
Figure 11. North America Frozen Waffles Market Revenue Share, By Type (2020 and 2028)
Figure 12. North America Flavored: Frozen Waffles Market – Revenue and Forecast To 2028 (US$ Million)
Figure 13. North America Unflavored/Plain: Frozen Waffles Market – Revenue and Forecast To 2028 (US$ Million)
Figure 14. North America Frozen Waffles Market Revenue Share, By Category (2020 and 2028)
Figure 15. North America Gluten-free: Frozen Waffles Market – Revenue and Forecast To 2028 (US$ Million)
Figure 16. North America Conventional: Frozen Waffles Market – Revenue and Forecast To 2028 (US$ Million)
Figure 17. North America Frozen Waffles Market Revenue Share, By Distribution Channel (2020 and 2028)
Figure 18. North America Supermarkets and Hypermarkets: Frozen Waffles Market– Revenue and Forecast To 2028 (US$ Million)
Figure 19. North America Convenience Stores: Frozen Waffles Market– Revenue and Forecast To 2028 (US$ Million)
Figure 20. North America Online Retail: Frozen Waffles Market– Revenue and Forecast To 2028 (US$ Million)
Figure 21. North America Others: Frozen Waffles Market– Revenue and Forecast To 2028 (US$ Million)
Figure 22. North America Frozen Waffles Market, by Key Country - Revenue (2020) (US$ Million)
Figure 23. North America Frozen Waffles Market Breakdown by Key Country, 2020 & 2028 (%)
Figure 24. US Frozen Waffles Market Forecasts to 2028 (US$ Million)
Figure 25. Canada Frozen Waffles Market Forecasts to 2028 (US$ Million)
Figure 26. Mexico Frozen Waffles Market Forecasts to 2028 (US$ Million)